Liberty Rent integrates NinjaEdge for better risk analysis

In our business, we like to say that you are not just a number on a credit score. NinjaEdge is a step change in our ability to deliver analytics that drive higher conversions for our B2B clients by considering the full financial picture of potential residents and enabling better decision making.

NinjaEdge today announced the successful integration of its proprietary banking data analytics service into Liberty Rent’s platform to convert more applicants into residents for landlords.

Founded in 2014, Liberty Rent is a SaaS analytics company that provides best-in-class risk analysis, payment services and third-party claims resolution for owners and managers of multi-family properties. With its rental guarantee solution, Liberty Rent facilitates the “no cost, no risk” acceptance of potential residents for property management companies across the United States

“Liberty Rent is transforming the way landlords qualify and acquire residents,” said Bubba Grimsley, CEO of Liberty Rent. “The unique insights NinjaEdge has developed to enable greater accuracy in lending is equally powerful for Liberty Rent and our property management clients to assess an individual applicant’s risk.”

Since 2018, NinjaEdge has analyzed over 1 billion bank transactions for over 2.5 million loan applications to create proprietary feature sets and scores powered by machine learning.

“Our partnership with Liberty Rent is an important step in the growth of NinjaEdge,” said Brian Reshefsky, president of NinjaEdge. “Just as we are leading the revolution in risk analysis where a consumer’s credit history has traditionally been the primary basis for determining credit eligibility, Liberty Rent is disrupting the property management industry and providing more great opportunities to everyday Americans.”

Not only does Liberty Rent use NinjaEdge’s risk analytics for better predictive value than traditional credit scores, Liberty Rent also leverages NinjaEdge’s proprietary routing technology that optimizes instant banking verification (IBV) based on authorization for coverage of almost all consumers with a checking or savings account.

“Liberty Rent is on a mission to help low-credit residents get into apartments and homes,” Grimsley added. “In our business, we like to say that you’re not just a number on a credit score. NinjaEdge is a step change in our ability to deliver analytics that drive higher conversions for our B2B customers by considering the full financial picture of potential residents and enabling better decision making.

NinjaEdge was incubated within CreditNinja, one of the largest online lenders in the United States that caters to financially underserved and underserved consumers. CreditNinja has grown rapidly through an innovative underwriting strategy based on cash flow behavior highlighted in a consumer’s bank account.

“Having analyzed more than a billion banking transactions for millions of loan applications, we are able to better understand a consumer’s financial situation in real time and predict their ability and willingness to repay than a score. standard credit,” Reshefsky said. “We are excited to support Liberty Rent’s growth with differentiated insights to drive the same precision in tenant approvals.”

About NinjaEdge:

NinjaEdge is an automated decision-making and intelligence platform created by lenders for lenders to better assess consumer risk. Led by the entrepreneurs and data scientists who pioneered digital lending for everyday Americans, NinjaEdge delivers risk-tested insights based on banking transaction data for use cases across the globe. credit account life cycle since 2017. For more information: http://www.ninjaedge.com

About Liberty Rent:

Liberty Rent is a SaaS B2B analytics company that partners with multi-family property management companies to maximize occupancy without additional risk. Operating nationwide, Liberty Rent has helped secure the homes of thousands of families by showing multi-family owners a better way to analyze risk since 2014. For more information: http://www.libertyrent.com

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